Our client Ava, for which the agency manages the media relations for the Romandie region, makes regularly the headlines.
Simon PR creates content and manages the media relations in the Romandie region for Esprit chocolat, the awareness campaign of Chocosuisse. In this role, we had the pleasure to meet great artisans such as Tristan Carb0natto, famous chocolate maker in Perroy, Géraldine Marolleau, R&D Manager for Villars Maître Chocolatier and Nicolas Filippov, CEO of the "chocolate cellar" Chocolats du monde, to name a few. The agency met Nicolas Filippov, CEO of Chocolats du monde, in order to write an article about his innovative concept of "chocolate cellar".
Cette semaine, l'agence est allée à la rencontre de Nicolas Filippov, directeur de Chocolats du monde, et de Dan Durig, directeur de la chocolaterie Durig. Deux interviews à lire sur le site de la campagne de la fédération Chocosuisse, espritchocolat.ch: https://www.espritchocolat.ch/fr/5-fragen This week, the agency met Nicolas Filippov, director of Chocolat du monde, and Dan Durig, from the Durig chocolate factory. The two interviews can be read via the espritchocolat.ch webpage: https://www.espritchocolat.ch/fr/5-fragen
In case you missed it, a a great recap of what was the Digital Day yesterday is available on the Leman Bleu page.
The agency had the opportunity to send the magazine Bilan to the IFA in Berlin in order to meet Karsten Ottenberg, the CEO of BSH (Bosch, Siemens, Gaggenau and NEFF). You can read his interview about the future of household appliances here.
Virginie Simon gave a live interview to the national French-speaking radio station yesterday evening. Her analysis of Pierre Maudet’s communication can be listened via the RTS page.
Media consulting for Le Matin, one of the most read newspapers of the Romandie region, about Emmanuel Macron's communication and style of language. According to Virginie Simon, Founder of Simon PR, his refined language results from a communication work done after the criticisms raised during meetings within the party. Thanks to his background in literature, he [...]
Le Matin, one of the most read newspapers of the Romandie region, asked Virginie Simon to analyze the political elections a few days before the election of Donald Trump. The question of the importance of the arguments in the political debate and the people-ization of their private life were two of the topics that were discussed [...]
Once upon a time… A rich story. A story that answers the customer’s desire for authenticity and trust. A story that procures an emotion at first, and then have a rational impact. All consumers are attracted towards brands they could talk about because they bring a great story. This is even more pronounced if the [...]
Le Matin asked Virginie Simon to analyzed the Swiss political campaigns using a communicational point of view. According to the specialist, originality in the means of communication used by certains politiciens shouldn't ignore the power of good arguments and an impacting messaging. A touch of humour is also welcome in order [...]